What should a dental clinic website include?
A dental clinic website should cover five things: online appointment booking, a treatments menu with pricing, dentist profiles with credentials, clear new-patient information, and your hours, location and contact. Patients are choosing who to trust with their health, so the site has to reassure as much as it informs.
Reviewed 18 June 2026 by the Sitepresso team
- 1
Online appointment booking
Patients increasingly expect to book without calling, and automatic reminders cut the no-shows that cost a clinic real money.
- 2
A treatments menu with pricing
From check-ups to cosmetic work, set expectations before the chair. Vague pricing makes people hesitate.
- 3
Dentist profiles and credentials
Health decisions hinge on trust. Names, qualifications and a photo do a lot of the convincing for you.
- 4
New-patient information
What to bring, what the first visit involves, which insurance you take — answer it before they have to ask.
- 5
Hours, location and contact
The page patients check most. Add parking or accessibility notes if they matter.
- 6
A few genuine patient reviews (optional)
Real reviews reassure a nervous first-timer more than any claim you make about yourself.
Sitepresso’s Dental Clinic template includes booking, a treatments menu and patient information out of the box, with a calm, clinical design — so you can be live in minutes without code.
Want this built for you, ready to edit?
See the Dental Clinic template →Related questions
Does a clinic website need online booking?
It is the single highest-value feature: it captures after-hours requests and reduces no-shows through automatic confirmations and reminders.
Should treatment prices be on the site?
At least price ranges. Patients are more likely to book when they are not worried about an unknown bill.
Can I add new-patient forms?
Yes — a new-patient information section is part of the template, ready for your details and instructions.