How Sitepresso's Theme System Saves You Thousands in Design
A custom website design costs £2,000–£10,000 and takes 6–8 weeks. Industry-specific themes deliver the same result in minutes for a fraction of the cost.
What You're Actually Paying for in Custom Design
When you hire a web designer, you're paying for decisions. What colours to use, what typography works for your industry, what sections to include on your homepage, how to layout your service page. These are not arbitrary choices — they're the result of experience and research. Industry-specific themes encode those decisions upfront.
What Makes an Industry-Specific Theme Different
A generic template gives you a blank canvas — nice looking, but generic. An industry-specific theme gives you a website built on the design conventions of your sector. The dental theme uses trust signals appropriate for healthcare. The yoga theme uses the visual language of wellness. The legal theme uses the formality and authority markers that law firm clients expect.
The Time Difference
Custom design: 6–8 weeks. Generic template customised: 2–4 weeks. Sitepresso industry theme: 30 minutes to look professional, 1–2 hours to look great with your own content.
The Money Difference
Custom design: £2,000–£10,000. Premium template + customisation: £500–£2,000. Sitepresso: included in your monthly subscription.
When Custom Design Makes Sense
Custom design makes sense when your brand is genuinely unusual, when you have very specific functionality needs, or when your business has scaled to the point where a few percentage points of conversion rate improvement justifies the investment. For most service businesses at launch and growth stage, industry themes are the smarter choice.
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